2021 ZHEJIANG SERVICE TRADE CLOUD EXHIBITION EN CERRO DE SAN PEDRO

Latin America Cultural Creativity and Creative Tourism Service Special

In order to strengthen the exchanges and mutual learning between Zhejiang's cultural and creative industries and tourism and Latin America, and stimulate the vitality of the Zhejiang cultural, creative and tourism international market, the 2021 Zhejiang Service Trade Cloud Exhibition (Latin American Cultural and Creative And creative tourism services) will open on the online ZOOM platform on October 26. The project has received strong support from the Cuban National Tourism Administration, the Cuban Consulate General in Shanghai, the National Art Museum of Argentina, the Borges Cultural Center of Argentina, the Cultural Center of Chile, and the National Autonomous University of Mexico.
During this period when the global epidemic is spreading, the Zhejiang Provincial Department of Commerce has been committed to mutual assistance and cooperation among international sister cities to help Zhejiang enterprises go out. Latin America and the Caribbean is rich in cultural and natural heritage. There are 131 sites recorded on the World Heritage List, and many Latin American writers are well-known around the world. Latin American culture is a "hybrid" culture or a "hybrid" culture. It is good at introducing and absorbing the latest achievements of other cultures. It has a great affinity and strong fusion power, thus creating a Latin American cultural and creative industry with its own distinctive characteristics. Creative tourism industry. Simultaneous development of openness and innovation is the foundation for the prosperity and development of cultural creativity and creative tourism in Latin America. Zhejiang is one of the most developed and dynamic regions in China, and it is also a veritable private economic province with a developed market, sufficient private capital, and strong economic vitality, providing a good economic foundation for the development of Zhejiang’s cultural creativity and tourism industry. . At the same time, Zhejiang is also a major cultural province and a major tourist province. It has a strong cultural heritage and excellent cultural traditions, and abundant natural tourism and cultural tourism resources. Especially since it was listed as a comprehensive pilot province for the national cultural system reform in 2003, its culture has been soft. The strength has improved significantly, and Zhejiang has a good foundation for the development of cultural creativity and creative tourism industry.
The joint support unit of this cloud exhibition specially arranged five lectures in the field of cultural creativity and creative tourism. The Cuban National Tourism Administration and the Cuban Consulate in Shanghai were invited to give lectures on the theme of "China-Cuban Cultural Tourism Market Exchange", and invited the National Autonomous University of Mexico, Professionals from supporting units such as the National Museum of Argentina, the Gabriela Mistral Cultural Center of Chile, and the Zhejiang Cultural and Creative Association have revolved around "the inheritance of art-ancient Inca culture in modern life" and "art treasures from Pampas-Argentina "Ancient culture (before the 16th century)", "The integration of Chilean traditional culture and the cultural and creative market", "Zhejiang Songyun culture's cultural innovation height" and other topics to share and exchange.

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